Latino Social Media Video
Subtitle: Video is the vehicle of choice Found a video online. It comes along with the tag: Who is the New Generation Latino? New Generation Latinos are 2nd and 3rd generation U.S. Latinos who prefer English Language media compared to Spanish Language media. New Generation Latinos make up 60% of all Latinos in the United States and 80% of Latinos online. They fall between the ages of 18-34, are educated and are using social media sites. This promotional... Read More
Do You Speak Latino?
I remember when speaking with Miguel (@cumba) about this project. It was fun, and it was great working with someone who can understand your vision and execute it. In a word, he’s an artist. AKPC_IDS += "2162,";Popularity: 12% [?] Read More
2011 Hispanic Media Conferences
There are a lot more players now than last year providing content in the Latino social media area. What makes that statement special is that only last year, we’ve seen the very first summits and conferences addressing Latinos in social media. That said, I have to revamp my Hispanic Media Conferences tab (and you know how I feel about Latino vs Hispanic, but since it’s offline and most of these events revolve around the business world,... Read More
What’s in the News?
A noticeable disappointing practice (arguable), is the Google news search feature for latino social media: 90% of it is coverage of business and politics…not much of what YOU are doing in social media as individuals. I like what Cafe Media is doing…there is much more of a cultural vibe to what they report on. Also, this is why such organizations such as LATISM is important – it’s by individuals for individuals. …holiday... Read More
New Generation Latino – It’s A Mindset!
Mindset – the perfect elixir for age and classification. Lili says it perfectly, “…is it really about generation, or is it about lifestyle? …put the ‘generation’ to the side for a second, (because) it’s a mindset…” AKPC_IDS += "1724,";Popularity: 36% [?] Read More
Census To Use Grassroots & Social Media 2010
Is anyone surprised? Are you still one to think social media won’t work? Well then, read up: Social media and a national road tour are part of the plan to drum up interest. The campaign will stress the importance and secrecy of the count. This shows the further use and maturity of social media. (Not that I thought they would succeed, but this further strengthens my belief that those groups who wanted to ban the census will not win.) AKPC_IDS... Read More
My Predictions for Latino Social Media In 2010
As impressive as the numbers are of the increasing involvement of Latinos on the web are (22% of the internet population), I think the one common denominator is population growth (45.5 million people). All of the below, are summaries of what I’ve discussed via my social media portals throughout the year. Spanish Language Content With more Latinos now on the web, it only makes sense that we’ll start seeing more Spanish content. This may... Read More
Who’s Watching The Lab-Latinos?
Subtitle: “I always feel like, somebody’s watching me…” -MJackson At this time, if you are a Latino in social media, it may not be such a straight forward deal. Unknowingly you may have been recruited to be the representative voice for your locale or culture as a whole. In the form of page visits and clicks there’s an audience watching and learning. Many companies and individuals pick and choose which online site,... Read More
