Latino Rebranded: Latinos and Social Media

Subtitle: Centralized Me.

“If you don’t like it, get your own soapbox!”
Controlling the content, means owning it.  Blogging enables you a platform to speak from that you own. You control the site, you state the rules, you decide what is good/what is bad…you are God.

Latinos – take control of your image.
Latinos especially should embrace blogging as their representation in media is still wanting. With a blog you can go beyond 140 characters and really express your views.  These days you can become a one man (or team) content provider.

The Social Media Problem
Social media is powerful and reaching.  However, there is a social media problem.  The problem is if you’re on a network that your audience is not, there are certain limitations on how you can interact (or not).  You also have to oblige by the rules of said network.

Decentralized Social Media. Centralized Me.
Spreading your work in many social media sites forms a decentralized You.  Yes, I can find you cross posted on Facebook, Twitter, YouTube, etc. but it’s still third party and you don’t own it.  There is probably no one place that I can find all your stuff.  What we have done is decentralized ourselves to a third party and gave up a lot of control to another company.

Blogs used to be our centralized-selves.  I want to be an owner, not a renter.   Although, I’ll continue to post exclusively on some services, my intention is to take most of it back and re-centralize myself.

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