81% of Latinos Online Microblog
Subtitle: Latinos Using Status Updates
A report came in from the internet division of Pew Research Center, that 18% of status update users are Latino.
This is a huge number!
If we may be so bold, and apply the above 18% of Latinos who partake in status updates and apply them to the 22% of total Latino internet users we get 81% of Latinos online using social media in the form of status updates.
What are status updates (aka, microblogging)? “Microblogging is a form of multimedia blogging that allows users to send brief text updates or micromedia such as photos or audio clips and publish them, either to be viewed by anyone or by a restricted group which can be chosen by the user.”
Mobile technology is one of the driving factors for microblogging’s growth. This make sense. It would be much harder to update a blog than a microblog from a cell phone.
It should also be noted, that more than any other group, Latinos use mobile phones to stay connected, download music, play games and surf the web.
Upcoming and recent enhancements Facebook made to their status update feature is a sure sign that microblogging is here to stay for a while.
Popularity: 6% [?]
